Online Innovation of the Year
This award will recognise a retailer who has successfully implemented an innovative technology within its online operations. This could range from new website features such as hyper-personalised content, recommendation engines and artificial intelligence-based chatbot assistants, to new social media tools or voice assistant integration. The winning entry will be able to demonstrate how such technology has improved the company’s business and created a seamless customer experience, while also highlighting innovation present in the technology solution.