Just Eat Takeaway, Europe's largest food delivery firm, has announced a partnership with Amazon to offer free delivery on food orders above €15 euros for Amazon Prime members in Germany, Austria and Spain.
The deal, which Just Eat described as "mutually beneficial" for both companies, marks the company's first collaboration with Amazon in Europe. However, no financial terms were disclosed.
Andrew Kenny, chief commercial officer at Just Eat Takeaway, expressed excitement about the partnership: "We're very excited to be partnering with Amazon so that Prime members can now enjoy their favourite takeaways with unlimited free delivery from tens of thousands of restaurants across Germany, Austria and Spain. This is a fantastic opportunity to further empower consumers' everyday convenience, while driving more customer loyalty and affordability."
The collaboration will launch through Just Eat’s Lieferando service in Germany and Austria, and its Just Eat platform in Spain. Amazon Prime members will be able to link their accounts and receive the free delivery perk as an early access benefit of Just Eat upcoming Plus loyalty program.
Jamil Ghani, vice president at Amazon Prime, highlighted the value addition for Prime members: "Giving Prime members no delivery fees from restaurants on Just Eat Takeaway.com is another way we help members save money every day. The value of a Prime membership continues to grow with this offer, and now is the best time to enjoy the convenience, savings, entertainment – and deliciousness – that the membership provides."
The partnership follows the success of a similar deal between Just Eat’s US business, Grubhub, and Amazon, which recently expanded to allow US customers to order from Grubhub directly through Amazon's shopping app and website.
Just Eat and Amazon aim to leverage their combined reach to cater to growing consumer demand for convenient food delivery services while driving growth for restaurant partners.
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