Marks & Spencer (M&S) has announced it will sell a selection of its womenswear ranges in US stores for the first time.

The retailer has partnered with American fashion brand Nordstrom to make a 60‑item collection available to US customers.

Nordstrom will sell the range in 30 of its stores across the country, from LA to New York, as well as on its website.

According to research by M&S, ten per cent of customers in the US are aware of the company as a fashion brand, with awareness highest among women aged 24 to 34. Around 51,000 customers shop on its US website each year.

M&S said Nordstrom’s customer base across the US will help it build awareness of the brand in the country through wholesale partnerships.

“Our purpose is to bring the best of M&S to customers around the world,” said Mark Lemming, managing director of international at M&S. “With strong brand momentum as the UK’s most trusted retailer, and now leading in style, quality and value perceptions in our womenswear range, now is the time to build our brand awareness in the US fashion market and establish ourselves as a globally trusted brand.”

The move follows the launch of M&S Food in Target stores in 2022. M&S said demand for its products has grown and it now sells over 30,000 bags of Percy Pig sweets each week.

In November last year, M&S announced it had agreed a partnership with Australian supermarket Coles to sell its food products in Australia for the first time.

The initial range includes Percy Pig and Colin the Caterpillar confectionery, Scottish shortbread and Luxury Gold Tea, alongside limited‑edition seasonal products.

The M&S and Coles Food partnership followed the launch of M&S’s first fashion wholesale partnership with David Jones department store in Australia in July 2025. The deal marked the British retailer’s first international wholesale partnership for its fashion business.

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