Nestlé has announced it will sell its vitamins, minerals, and supplements business, known as its Holistic Health portfolio, to the private equity firm Yellow Wood Partners for $1 billion.

The deal will include seven brands: Ester-C, Gard, Nature's Bounty, Nuun, Osteo Bi-Flex, Puritan's Pride, and Sisu. Yellow Wood Partners will also take control of the food giant’s US label supplements business, as well as its Holistic Health manufacturing, packaging, warehousing, and distribution networks.

Philipp Navratil, chief executive at Nestlé, said: “This is another important step in the strategic transformation of our portfolio.

“We are focusing our resources where we have the strongest competitive advantage. With Nestlé’s strong innovation and brand-building capabilities, we are well positioned for growth in the premium, science-led VMS space, where brands such as Solgar and Pure Encapsulations continue to perform strongly. At the same time, the category has evolved, and the mainstream VMS business requires a different approach under dedicated ownership.”

Navratil took on the reins at Nestlé in September 2025, following the firm’s sudden dismissal of its former chief executive Laurent Freixe after an investigation concluded he had entered into an undisclosed romantic relationship with a direct subordinate.

Since taking over, Navratil has streamlined the businesses through cuts and technological investment. In October 2025, he announced a plan to cut 16,000 jobs over the next two years, with a goal to save 3 billion Swiss francs ($3.67 billion) by 2027.

In January, Nestlé appointed Mario Bencivinni as its first global e-commerce innovation and AI lead and last month told Reuters it is using AI to design products targeting GLP-1 users.

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