Superdrug has signed over 200 brands to the upcoming launch of its new marketplace.
The health and beauty retailer’s marketplace platform will enable premium and start-up brands to partner with Superdrug to offer their products and services.
Brands already signed up include beauty brand WONDERSKIN, sustainable brand Truthbrush, and inclusive ethical brand OPV Beauty.
Beyond beauty brands, the retailer is also staying current with the biggest wellness trends, with everything from wearables to health testing being considered for the platform. For example, Superdrug have signed up reusable nappy brand TotsBots and wearable accessories brand Popmask to broaden the customer offering.
The new platform is set to launch in September, with brands continuing to be recruited ahead of the launch.
Matt Walburn, e-commerce director at Superdrug, commented: “We have a long track record of supporting entrepreneurs and small businesses and promoting diversity and inclusion within the industry."
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Poundland significantly reduces antisocial behaviour, aggression and shoplifting with Motorola Solutions VT100 body cameras
Retail should not be a high-risk occupation. As a company, we are focused on listening to our colleagues and customers to help them with the issues they are facing in-store and so far, the feedback on our body cameras has been excellent. They act as a great visual deterrent, help to de-escalate situations and overall, this project has significantly aided our goal to make the retail environment safer.
For further information on Motorola Solutions’ retail security products, including body cameras, click here.
For further information on Motorola Solutions’ retail security products, including body cameras, click here.
Supplying demand: how fashion retailers can meet the needs of customers and still be sustainable
The fashion industry is no stranger to breaking the mould and setting trends, but the pursuit of style can come at a huge cost to the environment.
New legislation, such as the European Union's Ecodesign for Sustainable Products Regulation, will set mandatory minimums for the inclusion of recycled fibres in textiles, making them longer-lasting and easier to repair.
New legislation, such as the European Union's Ecodesign for Sustainable Products Regulation, will set mandatory minimums for the inclusion of recycled fibres in textiles, making them longer-lasting and easier to repair.
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