Aldi, the UK's fourth-largest supermarket, has announced a significant £650 million investment to accelerate its expansion across Britain in 2025.

The German discounter plans to open approximately 30 new stores, with initial developments targeting locations including Fulham Broadway in London, Billericay in Essex, and Cheadle in Stoke-on-Trent.

The investment continues the retailer's aggressive growth strategy, building on a busy store opening programme in 2024 that saw new locations launched in Totton, Hampshire, Cribbs Causeway in Bristol, and Pwllheli in Gwynedd.

Giles Hurley, chief executive officer at Aldi UK and Ireland, highlighted the company's commitment to providing value to British consumers. "At Aldi, our unwavering commitment has always been to provide Britain with the best value groceries," he said.

"The demand for our unbeatable prices is now at an all-time high, which gives us the confidence to continue investing in Britain to provide greater access to our award-winning products at the lowest prices," Hurley added.

The expansion is part of Aldi's long-term objective to establish 1,500 stores across the United Kingdom. The retailer recognises there are still areas without an Aldi store and aims to address these gaps through its strategic growth plans.

Earlier this year, the supermarket demonstrated its commitment to its workforce by announcing a second pay increase, with colleagues now receiving a minimum hourly rate of £12.40 nationally and £13.65 within the M25 area.

With this substantial investment, Aldi continues to strengthen its position in the competitive UK grocery market, offering consumers an increasingly accessible alternative to traditional supermarket chains.

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