Asos has appointed its current director of group finance, Aaron Izzard, as its new chief financial officer, effective 1 July.

The announcement comes as the British fashion retailer confirmed that its current finance chief, Dave Murray, will step down on 30 June to pursue other opportunities.

Izzard joined Asos in 2017 as head of retail finance and has since held several key finance roles within the company, including commercial finance director and financial accounting director. He was promoted to director of group finance in July 2024, leading a team of more than 100 professionals across tax, treasury, financial reporting, payments, and financial accounting.

His tenure has been marked by a focus on debt restructuring, the sale of Topshop’s assets, board engagement on financial planning, and strategic KPI delivery.

Chief executive José Antonio Ramos Calamonte praised Izzard’s "strong track record of operational efficiency and strategic thinking," emphasising his importance in driving Asos’s next phase of sustainable, profitable growth and improved customer experience.

Murray, who became chief financial officer in April 2024, will remain with the company for a transition period.

Asos has faced financial challenges in recent years, implementing a recovery strategy that included staff reductions, inventory optimisation, and debt refinancing. The retailer has since shown signs of improvement, reporting an adjusted EBITDA of £42.5 million in the first half of 2025, compared to a loss of £16.3 million the previous year.

Asos serves 18 million active customers across more than 200 markets.

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