European mobile transactions on the rise

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European mobile transactions on the rise

By Alexandra Leonards

22/9/2021

Europe will be home to four of the 10 fastest-growing countries for mobile payments by 2025, according to a new study.

Research from Boku reveals that Russia, Germany, Portugal, and Sweden are projected to grow the fastest in Europe, comprising four of the ten fastest globally.

France, Norway, Spain, Denmark, Netherlands, and the UK, being the other European nations helping make up the top 20.

“E-commerce payments continue to be the primary driver of digital wallet usage around the world,” said Jon Prideaux, chief executive, Boku. “This is a result of outdated payment types, such as cards and cash, not being designed for eCommerce.”

Prideaux added: “Consumers are gravitating to mobile-first payment methods and “super-apps” that offer a better user experience, better security and better rewards.”

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