Klarna has doubled its customer base in the United States since June 2020.
The retail bank, payments, and buy now, pay later service now has 20 million customers in the US.
The Klarna app currently has four million monthly active US users.
Klarna said that daily downloads of the platform had surpassed the closest competitor by 20 per cent.
“The rapid growth of Klarna customers in the US speaks to consumer demand for flexible payment options and a more seamless, convenient shopping experience," said David Sykes, head of North America, Klarna. "As people browse and buy across channels, the Klarna app allows them to discover new products and brands while having the ability to shop both in-store and online with interest-free payment options.”
The Klarna executive said that over the next year the company plans to continue expanding its US merchant base.
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Supplying demand: how fashion retailers can meet the needs of customers and still be sustainable
The fashion industry is no stranger to breaking the mould and setting trends, but the pursuit of style can come at a huge cost to the environment.
New legislation, such as the European Union's Ecodesign for Sustainable Products Regulation, will set mandatory minimums for the inclusion of recycled fibres in textiles, making them longer-lasting and easier to repair.
New legislation, such as the European Union's Ecodesign for Sustainable Products Regulation, will set mandatory minimums for the inclusion of recycled fibres in textiles, making them longer-lasting and easier to repair.
The Very Group
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