Aldi has lowered the prices of several fruit and vegetable items in the company's biggest round of price cuts this year.

The discounts apply to around a third of Aldi’s produce range including coconuts, brussels sprouts and pears by an average of 11 per cent. The discounter has cut over 100 prices over the past few months.

A study by Which? Found that Aldi was the cheapest supermarket in the UK for 15 consecutive months. A basket of goods at Aldi cost £65.21, which was £14.30 lower than the most expensive supermarket, Waitrose.

Commenting on the news Julie Ashfield, managing director of buying at Aldi UK, said: “Our promise to our customers is that we will always keep our prices as low as possible. We remain fiercely committed to doing that – now and always.

“This latest price drop is part of our efforts to make healthy, high-quality groceries accessible to everyone. That will always be our mission, and it’s why we continue to see shoppers switch to Aldi.”

A number of other British supermarkets have also recently lowered priced and increased the amount of offers for members of their loyalty schemes.

In August, the Co-op announced it had invested £70 million to extend lower prices for members to around 200 everyday items and cut prices on over 600 lines.

In July, Iceland cut the prices of around 500 items on branded goods and its own product ranges.

Last week, Aldi announced the opening of its 1,000th store and confirmed plans to open 500 more stores in the UK .

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