Sainsbury’s and Deliveroo have announced the expansion of their delivery service to roughly 100 stores across the UK as part of a new two-year contract.

The expansion builds on an existing trial which was launched across 10 stores last November.

The new deal will mean around 30 per cent of the UK population in Deliveroo zones will have access to about 1,000 Sainsbury’s products via the app.

Deliveroo will deliver from 22 new stores in London, with the remaining stores spread across the UK. New locations will include Glasgow, Liverpool, Newcastle, Leeds, Aberdeen, and York.

“Working with Deliveroo has helped us offer home grocery deliveries to even more customers, bringing them a super-fast service when they need something in a hurry,” said Nigel Blunt, director of e-commerce, Sainsbury’s. “We know how much Sainsbury’s customers value being able to shop for food as quickly and conveniently as possible and we’re delighted to be able to expand this service further.”

Eric French, chief marketplace officer at Deliveroo said: “We are delighted to announce this expansion of our new partnership with Sainsbury’s, which has proved so popular with customers. Deliveroo’s on-demand grocery partnerships have proven vital for so many people during the pandemic, allowing families to get the food and household items they need and want quickly. We are excited to continue expanding this partnership in the weeks ahead and offer Sainsbury’s amazing products to even more customers across the UK.”

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