Tesco is set to launch “Whoosh”, a rapid delivery service it says will allow consumers to receive goods in less than one hour.

The scheme will first be trailed at Wolverhampton’s Willenhall Tesco Express store before the supermarket chain evaluates its potential for a wider rollout.

Whosh will charge a £5 flat delivery fee, and goods will be delivered via bike, moped or car by delivery company Stuart.

The service will have a minimum basket value of £15, with a £2 charge for any orders below this.

The product selection will differ to Tesco’s full range available in-store.
The UK is currently seeing an influx of well-funded start-ups such as Weezy, Gorillas, Dija, and Gettir who are offering hyper quick deliveries.

Rival Sainsburys initially began rolling out sub one-hour deliveries as far back as 2016, testing a home delivery service in London via its iOS Chop Chop app.

In April, Waitrose quadrupled the number of stores providing 20-minute delivery in partnership with Deliveroo, creating 400 new jobs in the process.

“Customers are telling us that they would welcome the addition of a 60-minute delivery to their door option as part of our online grocery service,” Chris Poad, online managing director at Tesco. “We’ll use the pilot to understand how Whoosh could work best for both our customers and our colleagues.”

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