Trace One, the European leader in online collaborative platforms for development of private label products, and Agentrics - PLM, have merged their industry offerings.

Jérôme Malavoy, founder of Trace One and CEO of the new group, says: “The private label market is growing exponentially worldwide, as retailers and manufacturers are trying to remain competitive and bring out new product ranges to meet consumer demand. This merger between Agentrics-PLM and Trace One signals our dedication to provide a solution that will help the industry successfully develop these ranges both now and in the future.”

“The motivation, the competence and the added expertise from the two entities will be major assets for our success and the satisfaction of our clients,” added Marc Bonnamour, COO of the new Trace One - Agentrics PLM group.

The CEO of Agentrics NeoGrid, Andre Ghignatti, and the Head of PLM Business Unit, Daniel Dias, commented: “In an industry that continues to consolidate, and grow, the combination of the two companies and their existing customers will create one of the world’s strongest, best-of-breed software solution providers focused on Product Lifecycle Management and, at the same time, allow Agentrics NeoGrid to become even more focused on Supply Chain and Strategic Sourcing Solutions”

The projected joint turnover for 2012 is 55 million dollars and Agentrics will become a minority shareholder of Trace One.

The merger will help to accelerate the development of private label products for over 12,500 manufacturers connected to Trace One - Agentrics PLM and for 31 large retailers, by optimising their quality and their security. Above all, it will help speed up the development process for new products in order to offer consumers better items.

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