Hospitality and leisure group Boxpark has appointed Matt Snell as its new chief executive.

Prior to Boxpark, Snell worked at British meal kit retailer Gusto Italian, where he joined in 2018 as managing director and was then promoted to chief executive officer in 2020, with duties including leading the company’s expansion across the UK.

Previously, he held senior roles at well-known hospitality brands including Fuller's, Smith & Turner and Red's True Barbecue.

As chief operating officer of brewing specialist Fuller's, a position he held from 2012 to 2015, he led a division of 98 premium unbranded and self-catering pubs and hotels across the south of England, leading a team of eight direct employees. He also served on the board of Fuller's.

In his new role, Snell will be responsible for growing the business to strengthen the company's presence in the UK food, drink and entertainment sectors, with a focus on exploring new collaborations and partnerships.

The hire follows the recent appointment of Chris Burford as chief financial officer. In his role, Burford is tasked with supporting and strengthening the company's operations and growth strategy.

In 2024, the Group launched two new Boxpark venues in Liverpool and Camden and recently announced a lease extension for its flagship venue in Shoreditch.

The company recently also announced the launch of a new food hall concept called Boxhall in Liverpool Street.

Boxpark chair Paul Thandi commented on the hire and the recent developments: “We’ve had a great year opening new sites, developing new concepts, building incredible guest experiences and doing what we do best,” he said. “As we continue to grow, we need world-class leaders with the skills to help achieve our business goals. I am delighted to welcome Matt to the team who brings a wealth of experience and will mark an exciting new chapter to the Boxpark journey.”

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