Tesco cuts the price of over 50 items

Tesco has cut the price of over 50 products to help customers with the cost-of-living crisis.

Many of the price cuts apply to baby products, with the price of some branded nappies falling by 16 per cent.

The supermarket has also cut the prices of certain yogurt drinks, mayonnaise and cleansing wipes. The savings apply to both branded and Tesco’s own brand products.

“We know that household budgets remain under pressure, and so I am pleased to announce price cuts across a further range of products, including key products that are popular with young families,” said Ashwin Prasad, Tesco chief product officer. “This latest round of price cuts is just another sign of our commitment to pass on savings to our customers wherever we are able, and we will continue to work with our suppliers to bring down prices on the items that our customers put in their trolley or basket week-in, week-out.”

The move comes after Tesco swapped many products in its express stores for cheaper alternatives. The supermarket cut the price of around 500 products in June, including items such as milk, pasta and cooking oil.

A number of British supermarkets have also recently slashed prices to help customers with the increased costs of living. Earlier this month Co-op cut prices on 600 lines and extended its range of member only deals.

In June, Morrisons said it would lower the prices of around 500 products, while Iceland said it would invest around £26 million each year achieve price cuts on 500 items.

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