Hermes UK has launched a new service designed to improve the returns experience for its retail customers and their consumers.

The launch follows a successful trial with the service by fashion retailer Joe Browns.

The “What’s inside the box?” service allows consumers to inform the retailer exactly which items they are returning in advance.

This allows retailers to update SKUs (stock keeping units), manage warehouse stock levels and acquire accurate and up-to-date customer data.

There is also the option for retailers to offer an immediate or expedited refund.

The What’s in the box functionality can be integrated into a retailer’s own website or app or through the Hermes website.

Chris Ashworth, chief information officer at Hermes UK, said: “This is another great addition to our already industry-leading returns proposition.

“It forms part of our ongoing commitment to developing and delivering market-leading solutions that improve the customer journey whilst adding value for our retail clients.”

Darren Abbott, financial director at Joe Browns which recently trialled the service, said: “This is a step forward from Hermes in helping to make our customer journey simpler.

“Returns have always been a fundamental part of clothing mail order and, with recent changes in buying habits switching from in-store to online, this has become increasingly important.

“As a business the more information we can collect in an electronic format the more efficient we become.”

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